Free Marketing Tools
Check out these free marketing tools from Touchline Marketing.
BOOK - A Child's Guide To mARKETING
Jimmy's Lemonade Stand is a lesson about the most basic marketing principle. Brilliantly modeled as a children's book, the story strips away the complexity of running a business and focuses on the core component of marketing.
AUDIT - FREE WEBSITE AUDIT
Get a free audit of your website that crawls each page and provides a high level report of errors and warnings regarding structural and technical SEO issues… You will get a site audit report sent to your email within an hour.
WORKFLOW - SIMPLE MARKETING AUTOMATION
The heart of marketing is human relationships, which can be quite difficult to maintain at scale. You can bridge this gap through marketing automation.
PROJECT PLAN - BASIC DIGITAL MARKETING PROJECT PLAN (MS-EXCEL)
The small business digital marketing team at Touchline Marketing have released the same digital marketing project plan template they use with SMB clients. The full, 1-year, plan is downloadable as a Microsoft Excel template and includes sample timelines for blog articles, email newsletters, lead magnets, landing pages, keyword research, buyer persona identification, basic social media promotion (Facebook, Twitter, and LinkedIn).
CHEAT SHEET - Buyer Persona & Content Mapping Cheat Sheet
An easy-to-use guide for developing buyer personas and generating targeted content. Tailor your marketing content to the specific needs, behaviors, and concerns of different groups.