How To Create A Value Proposition
A value proposition is a core positioning statement that summarizes the unique benefits our company, product, or service delivers to a target customer.
A value proposition is a core positioning statement that summarizes the unique benefits our company, product, or service delivers to a target customer.
Twitter is a powerful social media tool for small businesses. When your company sends out an update, you, your coworkers, and your clients have an opportunity to re-post the information to reach a broader audience. Let’s look at how to do this step by step.
A quick tutorial on how to easily share your company's Facebook posts to your personal Facebook page.
Tips on how your employees can share a LinkedIn post. Reach new audiences on LinkedIn. It is crucial to leverage company employees to share compelling company content. For salespeople, this is an easy, non-invasive, way of staying in front of prospects and customers.
By giving your ideal customer a voice, the buyer persona gives the organization enough confidence to say, "This is what really matters to our customers and here is our approach." Here are a few suggestions for conducting insightful buyer persona interviews and for getting the maximum value out of them
While email marketing may seem like a fairly forthright matter, there is some art to the process. Here are some five simple steps to help you on your way with successfully nurturing your email lists
Once you realize the amazing amount of touches email has, it is very important to develop an official organizational format for your email signature.