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SEO 101: What Is SEO And What Are The Best Practices To Gain Organic Traffic?
SEO 101: What Is SEO And What Are The Best Practices To Gain Organic Traffic?

Business, Marketing, Marketing Foundation, Paid Search Marketing (PPC)

SEO 101: What Is SEO And What Are The Best Practices To Gain Organic Traffic?

By touchlinemktg|2020-12-14T09:07:50-06:00October 13th, 2019|Categories: Business, Marketing, Marketing Foundation, Paid Search Marketing (PPC)|Tags: keyword research, marketing, paid search, pay per click, PPC, search engine, search engine optimization, SEO, SERP, small business|

You don't need to pay to to get your content listed on Google or Bing. Instead, optimize it for search engines with SEO. Now, this begs the question: What is SEO?

What is paid search (PPC) and why does it matter for small business?

By touchlinemktg|2020-12-14T09:10:52-06:00September 3rd, 2019|Categories: Business, Marketing, Marketing Foundation, Paid Search Marketing (PPC)|Tags: digital advertising, drip marketing, Google, Google My Business, keyword research, marketing, paid search, pay per click, PPC, small business, Social Media|

Here is more about what PPC is, how it works, why small businesses should use it, and how they can leverage paid search management to do so. Sounds like a lot to take in, but it’s all quite simple.

A Survival Guide for Small Business Digital Marketing

By touchlinemktg|2020-06-05T07:59:34-06:00July 31st, 2019|Categories: Business, Content Marketing, Email Marketing, Marketing, Social Media, Website Design|Tags: accounting, artwork, Bing, Bing Places, Buyer Persona, content creation, Content Marketing, customer profile, digital advertising, drip marketing, Facebook, geo-marketing, Google, Google My Business, graphic design, keyword research, Landing Page, LinkedIn, marketing, meta description, mobile optimization, paid search, pay per click, PPC, responsive website, search engine optimization, SEO, SERP, small business, Social Media, twitter, video, web design, website, You Tube|

Establishing a profound brand from your small venture is not easy. But you need to find a way to let people learn about your presence. Part of building your brand entails improving your online presence. This is where clearly defined digital strategy small business marketing comes into the mix.