ARTICLES2019-07-08T00:00:09-06:00

Digital Marketing Blog

A Survival Guide for Small Business Digital Marketing

July 31st, 2019|Business, Content Marketing, Email Marketing, Marketing, Social Media, Website Design|

Outsourcing frees up small business owners and staff to focus on growing their business, rather than merely maintaining it.  These are the 7 Jobs every small business should outsource.

The 7 Jobs Every Small Business Should Outsource

July 8th, 2019|Business, Content Marketing, Marketing, Social Media, Uncategorized|

Outsourcing frees up small business owners and staff to focus on growing their business, rather than merely maintaining it.  These are the 7 Jobs every small business should outsource.

4 Quick & Easy Ways To Say Thanks To Clients On Thanksgiving

November 23rd, 2018|Email Marketing|

Feel free to use these simple templates as a starting point for your holiday message sent by handwritten note, greeting card, or email...  4 Quick & Easy Ways To Say Thanks To Clients, Colleagues, Partners, and Friends On Thanksgiving.

How To Share Company Twitter Posts / Share Company Tweet

June 23rd, 2018|Social Media, Tutorials|

Twitter is a powerful social media tool for small businesses. When your company sends out an update, you, your coworkers, and your clients have an opportunity to re-post the information to reach a broader audience. Let’s look at how to do this step by step.

How Can Employees Share a Company LinkedIn Update?

March 3rd, 2018|Social Media, Tutorials|

Tips on how your employees can share a LinkedIn post. Reach new audiences on LinkedIn. It is crucial to leverage company employees to share compelling company content.  For salespeople, this is an easy,  non-invasive, way of staying in front of prospects and customers.

Behind the Curtain of Industry Awards

September 11th, 2017|Marketing|

The main misconception about industry awards is that these awards truly go to the best or most deserving firm.  This is absolutely false.

If the perception of a decision maker at a client is one that lends credibility to such awards, this is now your reality and you have to play the game.  Perception becomes reality.

8 Tips For Conducting Buyer Persona Interviews

February 10th, 2017|Business, Marketing, Marketing Foundation, Tutorials|

By giving your ideal customer a voice, the buyer persona gives the organization enough confidence to say, "This is what really matters to our customers and here is our approach."  Here are a few suggestions for conducting insightful buyer persona interviews and for getting the maximum value out of them

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